Service Design for Digital Services
Course Number: 45869
Service design is a key driver of digital transformation, enabling organizations to deliver more innovative and efficient services. In this hands-on course, you'll learn how to integrate AI tools into the service design process to create user-centered solutions that enhance both customer experiences and operational efficiency. Using platforms like Figma and AI-driven design tools, you’ll develop essential skills in prototyping, user research, and design iteration. The course also covers interaction design principles and emphasizes the ethical use of AI to ensure socially responsible solutions. Whether you’re a SaaS founder or business leader, this course provides practical skills for leading service design projects. By the end, you’ll be able to design and prototype digital services that achieve business goals in creative ways.
Degree: MBA
Academic Year: 2023-2024
Semester(s): Mini 4
Required/Elective: Elective
Units: 6